A new Bond movie you say? I was there. Newest installment of the Bond franchise is called 'Skyfall' and it was amusing. Was it worth every penny? May be not. But hey its all relative.
What I found particularly amusing is that most Bond flicks these days are titled incoherent. Like the only connection (not a spoiler) I could find to the title was this old house in the English country. What?
Getting back to why I think the sky is falling though has to do with the preponderence of stuff that mankind is churning out and the manufacturers having a hard time making you buy theirs. Its getting too crowded out there. Customers are confused and marketers are trying very hard to get their attention by announcing its their Last Chance to get IT or Else! If our Thanksgiving sales are an indication people go out there every year as if this is their final opportunity to experience what shopping and spending borrowed money would look like.
So marketing experts use gimmicks like product placement through any and all avaiable channels. From the tray tables in an airplane to the loo you are bombarded with an advert or a suggestion to try or buy a ware or service.
Same with Skyfall. It is getting to be two hours of advert time for large multinationals for which customers actually pay to watch (and sometimes not even know they did) ... this is beautiful. From wrist watches to computers to cars to clothing and oh a lifestyle if you chose to its all on sale and all in your face - in full 7.1 (pointless) surround sound and high resolution!
Sky is the limit.
On an informal mission to read one book a week as long as the eyes allow for such ambition. Fiction or non is not important as long as it entertains and /or educates. To that end the past few weeks have brought a bounty in the form of some wonderful and then not so engaging literature. Among the notables are - Non fiction category: 1. Good arguments by Bo Seo (how to handle a dispute or debate the most efficient way possible) 2. Genesis by Eric Schmidt (and former US Secy of State Henry Kissinger, who recently passed) - how AI might affect our lives as we know it 3. One in a billion - Zarna Garg (an autobiographical look at an Indian born American woman with a bindi narrated in a standup format - yes it is at times cliched but still funny) Fiction: 1. Personal by Lee Child (a vigilante story with Jack Reacher the giant, nomad protagonist of Child's novels goes hunting for a sniper) 2. Ramayana unraveled by Ami Ganatra (she might disagree about it being a work of fiction but oh wel...
This is probably what chief Vitalstatistix of Asterix fame was scared of..the sky falling on his head.
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