American newscasts are made up of a lot of nothing including redundant and meaningless weather forecasts. I personally think they are used to showcase some apparently up and coming talent in the form of the female variety of our species that dress up and perhaps find other job opportunities on bigger screens later.
Some are worthy of a second look - a random poll confirms that indeed it is their presence and not that of the threatening clouds or thunder that attracts viewership which sells all the more meaningless advertising (But Wait!).
I mean seriously do you need another coffee maker or a knife or an address to a salon? Look out and you will see one. There are more of each than green trees in all of California by now.
But getting back to my fave subject of weather related news. A gimmick often used by these idiots involves the use of the term Hi Def Doppler. First of all a newsflash - everyone has one so quit yamming about it. You yam when you are being different not when everyone is wearing one. So having failed this 101 Marketing lesson the goofballs proceed to yak it up each forecast by saying how theirs is sharper and taller than the other idiots in the valley.
I bet 90% of the viewing public does not even know what a Doppler is and what this industrious Austrian did for the science of wave theory. Adding Hi Def to anything these days seems to be the ticket to trick the already gullible public. From Apple to Samsung to Dopplers everyone is pushing more definition in a world that lacks it.
I am going deaf to all this hence the new term I-Deaf. I mean they do not talk about their latest next generation Higher Def Sony cameras or their state of the art Romex wiring in the studio but boy o boy - Doppler somehow has got their fancy. And their are doppelgangers in every TV station on the continent that continue to do the same.
Oh and by the way in case you did not know this nugget - There are two types of Doppler - LIVE and DEAD. Mostly they talk about the LIVE Doppler since the other one must be buried somewhere they cannot find. Or to make sure people are paying attention that the one in question is the Live One - so it must be right.
I like chocolates. Godiva Dark with Almonds - not sure of the naked woman on the horse to be the icon of some choice cocoa based products but tastes good. Started in Belgium but now owned by some Turks. Cadburys - Fruit and Nut Milk Bars - awesome combination of dried fruit pieces along with a medley of nuts makes your toungue dance - started by a Brit now owen by Kraft USA. Lindt Hazelnut spheres - made by a Swiss confectioner are divine balls that melt in your mouth with a lingering nutty taste Ghirardelli Milk Crisp Squares - crunchy and light these milk squares are easy on the palate but pack some serious calories - all good I say! Originally founded by an Italian who moved around till he landed in SF Bay today also owned by the Swiss Lindt empire.
Is this a high def blog?
ReplyDeleteYes and Live!
ReplyDelete