The ever changing world of fashion aka human vanity has hit a new high or low depending on the observers point of view. The common man's; make that rural Indian bumpkin's garb of choice the Lungi, has become a fashion statement if you were to believe the editors of the Wall Street Journal.
The Lungi is essentially a cotton cloth wrapped around a farming gent's waist and privates with ample opportunity to allow for air circulation amidst the humid Indian rice paddy muck and the former.
It is quintessential to letting the back breaking work seem that much lighter. Now why a wall street type might want to frock himself in it is beyond me, but if one were to guess it must be all that 'hot behind the collar' stuff what with their investments going in the muck.
A sombre mood on wall street is perhaps missing the bagpipe esp if the lungis happen to be printed with a quilt like checker pattern on them to appear more appetizing.
Coming to a Macy's near you - Loongees by Ralph Lauren (oh and these will be made in Kerala, India to maintain the authentic feel - not China so the democrats cannot go up in arms over it - which is not difficult since they are to be worn round the waist).
All that will be missing then is 'How to wear your Lungi' app on the iPad. Maybe Zynga can evolve their farmville franchise to go all the way from field to waist?
It is said that opposites attract meaning people with contrary viewpoint sometimes find chemistry to be together. But I'm referring to a modern twist where people are merely attracted towards a common place because their uber communication device aka smart phone is about to die. The charging station. From airports to hotel lobbies or even bathrooms, when in need they are attracted to this power outlet like moths to a flame or a junkie to a needle. A whole new business of supplying these hyper connected folks is now born whose lifesaver product is a backup charge. Asian tourists perpetually carry a phone sized battery pack stuck to their latest Apple phone updating their status to folks in Hong Kong or Shanghai or Bangalore as they pose for selfies with weird facial expressions and fingers pointed out in a letter V. Vain? PS: I dis'charged' my blogger duties making this insightful observation as my phone is about to breathe it's last and my flight gets call...
Mallus and Tams should be delighted to be the next Ralph Laurens..
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